To effectively market your brand or product, you need to make sure that you fully understand who your customers are and how they behave. Understanding their fears, their actions, where they hang out and what information they consume is the key to making sure your message is being delivered to the right people at the right time.

This resources section is a collection of industry research reports, blogs, articles and best-practice guides that we think will help you gain a better understanding of the challenges, opportunities and ever changing trends.

You will also find details for our latest industry leading events on this section. Our events help you to position your organisation as thought leaders and recognise best practice within the industry.

Please feel free to share, tweet, or contact us about these resources.

Author: nicolagoulsbra

| Tuesday, Nov 29 2016

5 steps to successful content marketing

Content marketing is a phrase that has every marketer on the edge of their seat. Everyone knows they need to be distributing it, but how do you make sure it’s effective? To help, we’ve created a short 5 step process that we believe sees the success of content marketing. Take a look at our infographic […]

| Friday, Oct 21 2016

Risk’s annual Technology Rankings

December 2016 sees the release of Risk’s annual Technology Rankings. The rankings represent the best technology vendor in derivatives and risk management. Winners have been determined exclusively by our readers at financial trading firms who voted throughout October*. The rankings were divided into four categories: Risk management Pricing & analytics Trading systems Specialist categories The […]

| Tuesday, Oct 18 2016

IFRS 9 – How to successfully comply and Chartis Research have recently conducted a new report to help you combat IFRS 9 (International Financial Reporting Standard 9). Find out the challenges that financial institutions face as well as how organisations can incorporate the correct IFRS 9 techniques and successfully comply. Hear from Oracle, Moody’s Analytics and AxiomSL on their advice covering: […]